Toyota Century
The Toyota Century debuted in 1967, and was released to commemorate the 100th birthday of Sakichi Toyoda, founder of the Toyota Group. For more than 50 years the Century has served as the chauffeur-driven model of choice for Japan and remains a favorite among executives across all industries.
The new 3rd generation Toyota Century sees its first full redesign in 21 years. The development theme blends the concepts of legacy and evolution. It carries on the tradition of master craftsmanship and high-quality monozukuri (all-encompassing manufacturing) while the hybrid system realizes high-demand environmental performance, and an interior and exterior design injects new charm into the Century in line with its heritage. The new Century features advanced equipment and comfort amenities suitable for a luxury car, and numerous improvements have been made to achieve serenity and cruising stability.
The new 3rd generation Toyota Century carries on the tradition of master craftsmanship and high-quality monozukuri (all-encompassing manufacturing) while realizing high-demand environmental performance and a design layout that pursues passenger comfort. The interior and exterior design injects new charm into the Toyota Century in line with its heritage. Moreover, the new Century features advanced equipment and comfort amenities only suitable for a luxury limousine.
Specifically, the Toyota Century is now powered by a 5.0-liter V8 hybrid system for outstanding fuel efficiency. In addition, the wheelbase has lengthened, the height difference between the scuff plate and floor has decreased, and the height of the door opening has increased, all of which are refinements improving the rear seat riding experience. The intricately glamorous and chic exterior is highlighted by traditional Japanese design elements used throughout the car including the grille and black trim on the rear combination lamps. The interior features a raised ceiling design and exclusive fabric while the adjustable rear seats (with massage function), are upgraded with a power leg rest for first-class comfort and a sophisticated riding experience.
Layout
- Increase in vehicle length, wheelbase, and tread exudes a roomy and dignified style.
- Ample comfort is provided to rear seat passengers through the increased space created by the expanded wheelbase. Additionally, the rear seat riding experience has been improved through the decreased height difference between the scuff plate and the floor and the increased height of the door opening.
Exterior design
- The heritage of the Century can be seen at first glance from the front of the vehicle where the grille, lamps, and other elements blend seamlessly together creating a simple and modern aesthetic.
- The grille has a dual structure with a crown pattern applied behind the vertical grid and clearance lamps.
- The combination of three projector headlamps and LED Array AHS produce a clear and distinctive appearance.
- While maintaining elegance in a horizontal foundational posture, the underbody, which dips slightly rearward, combined with the ascending rear cabin, secures the rear seat space and creates a supple movement when viewed from the side.
- By straightening the slope of the C pillar, the design focus of the cabin shifts to the rear, heightening the importance of the rear in appearance.
- A refined sense of unity is evoked through the blackening of the of the trim of the rear combination lamps
- Glamor is evoked from the three-dimensional lens of the rear combination lamps that emit a light of harmony.
Interior design
- A raised ceiling and the application of a traditional pattern befitting a vehicle of the highest class
- In the rear seat area, heather-patterned upholstery is applied from the backs of the front seats to the door panel trim, emphasizing horizontal space. The seat upholstery is made of high-quality materials, including 100% wool that is extremely flexible and soft. Models with leather interiors offer high-end, soft-textured upholstery.
- Similar to the rear seat area, the front seats utilize horizontal heather-patterned upholstery that emphasizes space. The black heather-patterned decoration in the center of the instrument panel expresses a noble and sophisticated interior.
- The step-less, adjustable power leg rest and adjustable rear seats (with a massage function) ensure a comfortable ride.
- A multi-operational LCD panel located in the central armrest enables passenger control of all seats, air conditioning, and audio controls.
- Equipped with furnishings that can be used for business or pleasure such as a writing table, reading light, rear seat entertainment system with a large-sized display, and a 20-speaker premium audio system
Powered by a 5.0-liter V8 hybrid system for a most serene riding experience achieved through master craftsmanship
Newly equipped with a 5.0-liter V8 hybrid system, the Century offers a smooth, spacious ride worthy of a chauffeur-driven model and first-rate environmental performance. The vehicle delivers 13.6 kilometers per liter fuel efficiency (under the Japanese Ministry of Land, Infrastructure, Transport and Tourism's JC08 test cycle).
Skilled craftsmen dedicate time and effort to ensure optimized noise-proof measures, including seamless installation of noise-proofing materials. The active noise control system additionally reduces noise and vibration when the engine starts and achieves smooth acceleration and utmost serenity in the cabin.
In addition to an electronically controlled air suspension with an AVS function, body rigidity was improved through the use of structural adhesives. Both driving stability and premium ride comfort are fine-tuned using newly developed tires, suspension arms, bush, mount, and other rubber parts specialized for ride comfort and reduced road vibration.
Advanced safety functions suitable for a top-class car
The Century comes newly equipped with Toyota Safety Sense and also features a Blind Spot Monitor to detect oncoming vehicles in adjacent lanes, as well as Parking Support Alert, which helps parking by detecting the surrounding conditions.
- Pre-Collision System (PCS), which helps prevent and mitigate collisions with vehicles and pedestrians ahead.
- The Lane Departure Alert (LDA) system uses a warning buzzer and display to alert the driver when the vehicle is about to deviate from its lane, and includes an added steer assist capability.
- Radar Cruise Control (with All-speed Tracking function) helps maintain proper distance from the vehicle ahead.
- The Adaptive High Beam System (AHS) shields against excess light from preceding vehicles and oncoming vehicles, automatically turns the high beams on and off, and is equipped with a 24 LED light array on the side.
The vehicle boasts two new additional features. HELPNET® is an automatic emergency reporting system that activates if the airbag is deployed. In such cases, a HELPNET system operator automatically contacts the authorities (police and fire departments). The D-Call Net® service can make swift decisions to dispatch air and ground ambulances if the accident is estimated to be severe based on vehicle data.
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