SEAT has updated its small city car, the Ibiza, refreshing the exterior and undertaking a revolution to the interior, which includes new connected technology and driver assistance systems.
The latest SEAT Ibiza has also received a pricing change. From 1st October 2021, pricing in the UK starts at £16,790 OTR for SE 1.0 MPI 80PS, going up to £22,030 OTR for Xcellence Lux 1.0 TSI DSG-Auto 110PS.
The SEAT Ibiza has been a key pillar of the brand's success since it was first introduced in 1984 and, after 37 years, five generations and nearly six million sales, it is SEAT's most successful vehicle to ever roll off the production line. The updated, fifth-generation model is aiming to maintain that winning performance as a key model in its segment in Europe.
"The SEAT Ibiza is an icon in the automotive industry and one of the key pillars of the brand," said Wayne Griffiths, President of SEAT and CUPRA. "The refreshed fifth-generation's new exterior modifications and interior revolution, together with new levels of connectivity and safety mean it's ready to continue the success story."
Designed, developed and produced in Barcelona at SEAT's headquarters in Martorell, the new SEAT Ibiza entered production in July 2021.
Exterior design
The SEAT Ibiza is well-known for its stylish and youthful design, defined by its perfect proportions. The new model is punctuated by subtle additions to the vehicle's exterior aesthetic that enhance the already characterful visual.
Lighting technology is a central part of any vehicle's 'face' and the SEAT Ibiza now integrates full LED technology as standard. Eco LEDs are standard on SE and SE Technology trims, while FR models upwards get full LED technology, offering better visibility with lower energy consumption.
The Ibiza's side profile maintains its short overhangs, with wheels pushed out to the four corners of the vehicle, providing stability and highlighting its dynamic ability. The visual proportion of the vehicle is further accentuated with the introduction of three new alloy wheel designs - two 17" (FR, Xcellence and Xcellence Lux trims) and one 18" option (FR Sport). There is a 15" alloy and 16" machined alloy wheel also available (SE and SE Technology respectively).
Another indication of the Ibiza's update is the inclusion of model's name in embossed handwritten lettering. Additionally, the SEAT logo is finished in two-tone chrome - matte on the front fascia and gloss finish on the borders.
SEAT Ibiza is now available in a range of nine colours, including two new finishes: Sapphire Blue and Asphalt Blue.
Interior design
The SEAT Ibiza's interior represents a design and technology revolution. New materials and technology systems improve its dynamic character with a greater level of perceived quality.
The new floating central infotainment system display is the heartbeat of the digital core. The screen has increased in size by more than 20 per cent compared to its predecessor - the standard screen is now 8.25" (SE trim only) - with the larger 9.2" screen on SE Technology models and above. In addition, its higher position in the cabin - at the driver's eye line - improves its ergonomics and ensures it's safer to operate.
To complement the visual display, every trim level now comes with SEAT's renowned Beats audio system as an option. Additionally, a high-resolution 10.25" Digital Cockpit (driver binnacle) on FR Sport and Xcellence Lux models lift the Ibiza's interior into the digital age.
Improvements have been made throughout; one highlight is the completely new soft dashboard, as well as the new ergonomic multifunction Nappa leather steering wheel, which deliver a greater level of refinement. New upholstery continues the interior design updates, providing a refreshed and sleek look.
The use of lighting technology adds to the Ibiza's personality. The driver and passenger air vents have been redesigned and the surrounds now illuminate using LED technology for FR and Xcellence Lux trims - Red (FR) and Burgundy (Xcellence Lux). Drivers can swap to grey surrounds free of charge if so desired.
The boot space's total capacity remains at 355 litres, making it one of the best in class, and accessing the space is easy with a low loading height.
Connectivity
Life is becoming increasingly digital and the new SEAT Ibiza is now fully connected with in-car connectivity (online-based functions and services; Full Link including wireless access to Apple CarPlay) and out-of-car connectivity with SEAT Connect.
With the integration of the wireless Full Link system, customers can access their digital lives through Apple CarPlay. It simplifies the process of bringing in contact lists, music and navigation systems, all accessed via the intuitive, floating central touchscreen or integrated steering wheel controls.
Natural voice recognition makes using the technology safe and simple, much like consumer electronics home assistants (saying "Hola Hola" wakes up the system, or it can be activated via the steering wheel-mounted button). Voice recognition allows the user to interact with the infotainment system using natural commands, making corrections and referencing previous commands. So, whether you need to find navigation information or search for music, it is quicker and easier.
Two Type-C USB ports in the front of the cabin allow users to quickly connect, transfer data and recharge devices.
Online Connectivity via the embedded SIM (eSIM) means that Ibiza will never lose its connection to the digital world and allows users access to the latest infotainment apps, as well as be able to offer new digital products and services throughout its lifetime.
The built-in eSIM delivers the eCall service which directly contacts emergency services should an incident occur, adding yet another level of safety to the vehicle. If an eCall is triggered, vital data is sent to the emergency services also, including position (based on GPS data), engine type, and number of passengers, making it easier for them to assist.
Online Connectivity also allows some infotainment functions to use real-time information from the cloud, enhancing the traditional navigation system. Real-time traffic information will re-route the navigation if there is an incident ahead, as well as informing the driver of the location, opening times and current prices of both car parks and fuel stations. For those who don't want to be limited to the radio they listen to, new Ibiza brings online radio into the cabin, allowing the customer to listen to any online radio station they choose, even if it's from a different country.
The next level of connectivity is being made available to Ibiza customers with the introduction of the SEAT Connect app. Downloadable to their smartphone device, it gives remote control to a range of functions that will maximise ownership enjoyment and improve safety.
From the SEAT Connect app, users can remotely access driving data of previous journeys and remaining range, parking position, lock and unlock the doors, set up speed alerts so they can be warned if someone using their vehicles is driving too fast, be alerted if their vehicle has been stolen, or activate the horn and turn signals to find the car more easily in a crowded car park.
Safety and convenience
The new SEAT Ibiza integrates a range of new driver assistance systems, making it safer than ever before.
Building on the breadth of systems already in place, such as Adaptive Cruise Control (ACC), Front Assist, and Tiredness Recognition, the updated vehicle now combines some of the most advanced driver assistance systems available in this segment.
Lane Assist ensures the vehicle is always centred in the lane, while Traffic Sign Recognition means the vehicle always knows the speed limit of the road the vehicle is travelling on and visually alerts the driver.
Finally, High Beam Assist has been added to the Ibiza's long list of advanced technologies. The system uses a front-facing camera to detect vehicles in front, travelling in either direction and will automatically switch the lights between high and low-beam as necessary.
Powertrains
Under the bonnet, the new SEAT Ibiza will offer a trio of three-cylinder petrol engines; an 80PS, 95PS and 110PS model.
The entry three-cylinder 1.0 litre MPI petrol engine is matched to a five-speed manual transmission. The unit's multi-point injection system helps the engine deliver excellent response at low-to-mid engine speeds, while the 80PS power output and 93Nm of torque mean that it offers enough to handle the demands of modern-day driving.
Direct-injection technology is used throughout the rest of the engine line-up, with two 1.0 TSI options available.
The 1.0 TSI 95PS (70kW) unit, linked to a five-speed manual transmission, provides 175Nm of torque. Meanwhile the 110PS / 200Nm variant is linked to either a six-speed manual or seven-speed DSG-auto dual-clutch transmission. The most powerful of these three-cylinder units enables the Ibiza to achieve 0-62mph in 10.3 seconds, and deliver a maximum speed of 121mph.
The SEAT Ibiza's MQB A0 platform remains, and features front MacPherson struts and a torsion beam rear to deliver a dynamic chassis which meets the demands of city driving, but is adaptable enough to cope with adventures further afield. FR and FR Sport models feature specially tuned sport suspension.
Finally, the SEAT Drive Profiles and Eco function are available on FR, FR Sport and Xcellence Lux trim levels (not available with 1.0 MPI engine). Available at the press of a button, the modes modify the engine response, steering, suspension and gearbox.

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